NME's contents page connotes a sense of maturity and refinement. This idea is initiated by the type face and choice of images used on the contents page as well as the general layout of the page.
At the top of the page in the centre is the masthead for the contents page 'Inside This Week'. The type face used here connotes maturity and suggests that this magazine is serious about music along side promoting and revealing bands to the targeted audience. Below this is the date of issue again written in a type face that suggests maturity. Below these elements is a large central image. The positioning of band tied with the editing used on the image, black and white, carry on the idea of maturity. This image is the largest on the contents page suggesting this is the top story for that issue. The anchorage text underneath this central image is written in an italicised font which again suggest maturity. In the lower right hand corner of the image is the page number where the story appears. This graphic is used on every image.
To the left and right of this central image are further stories presented in a similar way. As is the story underneath the central image. Through the layout of their contents page, NME is trying to achieve a more mature appearance of their magazine which suggests the magazines ideologies and moral are more formal that magazines such as Q or Kerrang!. This is achieved through the choice of images and the type face choices.
Also on the contents page is a regulars column under the name of 'Plus'. This feature promotes familiarity with the magazine and makes it more personal for the reader. Finally, there is an offer in the lower right hand corner, for money off NME being sent straight to the buyers home. This feature is used more prominently around Christmas time as it is a quick and easy present for someone.
No comments:
Post a Comment